Transform your educational institution's analytical capacity

A artificial intelligence - machine learning is already a reality for many and to say that this technology is one of the most promising for the very near future is no longer news, is it? But technology is not only there to improve learning processes in the classroom. The use of Artificial Intelligence to enhance data analysis and make strategic strategic decisions is an indispensable factor in the competitive advantage of any business.

Cith the use of technological solutions such as the Default and Evasion Scores, for example, an educational institution has important tools at its fingertips for predicting financial scenarios and adjusting its Action Plans. According to a survey by SEMESP, the union that represents 53% of private higher education groups in the country, defaults grew by 30% in private colleges in 2020.

Whileore than 850,000 students dropped out of higher education after the start of the pandemic. Challenges that have always been part of the day-to-day life of institutions, but which have shown the highest rates in the last 15 years, aggravated by the COVID-19 pandemic. This scenario entails not only financial losses for institutions, but also immeasurable losses to the country's intellectual and economic development.

4KST Education

What is 4KST Education?

By combining the institution's historical data with information from partner data bureaus, our proprietary Machine Learning algorithm creates dynamic predictive models, i.e. with the ability to update themselves over time. This allows institutions to adjust their actions and act directly in cases of greatest need, with the power to predict up to 90 days in advance.

O 4KST Educationcan be configured in countless ways to achieve different objectives (targets). With them, we develop predictive models that identify each student's behavior profile, or which students are most likely to become defaulters or dropouts.

With 4KST Education's solutions, universities can be much more assertive in their retention actions. And it can reduce losses in the short and long term, with up to 80% assertiveness in its surveys. 

How does 4KST Education work? 

Historical data from the Institution's database is captured and enriched with additional data (connection to partner data bureaus), feeding the algorithm with a wide range of information. 

With the dynamism of the model, information is not limited to past data, generating forecasts that do not lose accuracy over time. The system's intelligence 4KST Education system is capable of understanding changes as they occur.

With this data, it provides the institution with more agility and clarity when it comes to determining student profiles and offering customized service to each one's needs. 

When is 4KST Education useful for my institution? 

4KST Education is favorable at different stages of the student's journey with the institution: 

1. Registration 

At this stage 4KST Education offers a prediction of freshman default, based on external data (all in compliance with the LGPD - General Data Protection Law) and helps prevent financial risks when offering credit to your new students.

    2. During the course

Using the database of students who have been at the institution for more than six months, 4KST Education displays a default prediction based on external and internal university data and guarantees the institution more precision in its veteran retention strategies. 

What forecasts are available in a system like 4KST Education?

These are examples of solutions that can help your institution grow:

• Predictive Model of Churn - Evasion
• Predictive model for default rates
• Predictive Model for Enrollment Growth - Lead Score

Want to know more

Want to know more about our product? Click here and schedule a conversation with one of our consultants today!