Learn about the challenges and advantages of implementing Artificial Intelligence in your company

  • 1 February 2022
  • Machine Learning

Have you thought about investing in Artificial Intelligence? Learn about the challenges and advantages of implementing this technology.

Why does everyone talk about Artificial Intelligence, but few actually use it? The truth is that companies still face many challenges in implementing this technology, and there are many reasons for this. Before investing in AI, companies need to understand what this technology can do, what its strengths and limitations are. This is because there are basically three main ways in which companies use Artificial Intelligence, according to the Harvard Business Review:

  1. AI that automates administrative processes: for example, it transfers email and call center information to a registry or extracts information from documents; 
  2. AI that gains insights through data analysis: for example, identifying which products a particular customer likes to buy or detecting risks of financial fraud;
  3. AI that interacts with customers and employees: for example, chatbots and other robots that interact by trying to simulate human behavior. 

Knowing these differences is essential to understanding a company's needs. Systems that automate processes, for example, are transparent in the way they work, but don't have the skills to learn and improve on their own. Robots based on deep learning, or deep learning, are adept at learning from a large volume of data, but it is almost impossible to understand how they create their models.

For this reason, many companies spend money and resources on the wrong technologies. The result is that projects suffer setbacks or fail. AI should also be thought of as a technology capable of expanding human skills, not completely replacing them.

Understand the six main difficulties faced by companies. In this order:

  1. Difficulties in integrating technology into existing systems and processes;
  2. Technology and know-how are too expensive;
  3. Executives and managers don't understand how AI works;
  4. Lack of qualified IT professionals;
  5. Technology is not yet mature enough;
  6. Technology is being marketed at a price below its value.

The tip is to start implementing AI little by little, incrementally: first understand what tasks the company needs; second, apply the technology to priority projects and, finally, replicate it on a large scale. 

At 4KST we offer Artificial Intelligence solutions for companies. Our products, based on our own algorithm, help reduce the risk of fraud and default (credit score) and increase sales conversion. With innovative technology, our models are able to update themselves as new data comes in, guaranteeing the accuracy of predictions in the face of an increasingly dynamic world and reducing the costs of reworking models.

Discover our solutions and see how AI can be useful for your company!

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